Niche perhaps, but niche broadcasting is the future – especially when it comes so easily and re-uses content.

Stuck in traffic and about to miss Big Brother I thought – why isn’t the TV on the radio? We could listen to programmes that are already done with audio description (you can find the channels right up the top somewhere if you’ve got Sky) – it’d only cost space on the dial.

Currently there isn’t enough space on FM or MW, but surely it could be squeezed onto DAB.