This coming Tuesday (21st April) I’m one of the speakers at a “Media Skills Masterclass” for the creative industries. I’ll be talking about the differences between getting mainstream media to talk about your product and building conversation around it online. In particular: “why listening to “the internet” is more important than publishing”.

There with me will be:

• Ian Taylor, Commercial Director and Kurt Jacobs, Head of PR, Marketing Birmingham
• Marverine Cole, Broadcast Journalist Sky News
• Austen Duffy, Director FunF Media
• Anna Blackaby, Creative Industries Editor Birmingham Post

The event is free, more details here: [link]